Assignment 2 - Explanation

Music Promotion Campaign

My target audience is anyone who is into pop culture, which predominately is teenagers and young adults - mainly female. This album reaches everyone in that age range by looking open to all with its black majority of colour on the front. It also appeals to my target audience in other ways by the name of the album being humours and presented in a large childish way. I went for a bold look so it can stand out and creates a less complicated and therefore the audience would be more attracted towards the album as it doesn't take a lot of thinking and that appeals to the younger audience in retrospect. I represented my artist - Lil Sibberz as strong and independent, to show that she is a solo artist therefore people become more inspired by her and makes her more admirable. She is also a good idol for teenage girls as she is independent in this photograph which most advertisements forget.

My magazine is used to attract the younger generation, such as teens and young adults - majority of females. It is mainly talking bout Lils big success of winning the X-Factor and her development of her music career. This will also attract a large audience due to the fact the X-Factor has a large fan base so they would want to follow the winner on their journey after winning the show as they watched the artist develop on screen. Talking about the build up of her career up until the audition also interests the audience as it shows how their favourite artist formed into the singer they all know and love.

For my album cover i represented the artist as a strong, independent individual. I did this by having a midst of her by herself in the photograph used. Then i gave it a bold, black background to keep all attention on the artist (Lil Sibberz). This makes the artist appealing by showing her as strong - something a young female audience will cling to. Which is what I am aiming for. The font used also gives off a 'scientific' feeling rather than the normal conventions such as a romantic give off. 

Assignment 2 - Album cover

Assignment 2 - Magazine

Assignment 2 - Interview

QUESTION:

Why did you look for a career in singing?

ANSWER:

Well ever since i was younger i always had the interest in singing - family kareokes and what not but it was always my best friend Kathy who encouraged me to take it further and audition for the X - factor!

QUESTION:

When did you first sing in front of an audience?

ANSWER:

Well i used to sing with my older brother at his gatherings and stuff but then as i got older i sang down at the local pubs and restaurants which has honestly helped build my confidence and my skill but also has gained a small name for myself in the local community, which feels great! My family always got me to sing whenever the chance occurred.

QUESTION:

How did your friends and family react to you winning the X-factor?

ANSWER:

All of them were extremely supportive and most came to watch the finals! I wouldn't of gotten through the stress of it all without them! We all went out the day after to get some food, Waddah was really pleased as well!

QUESTION:

Are you excited to go on tour next week?

ANSWER:

As exciting as it is, it’s all moving really really fast, i honestly have no track of time whatsoever! One minute i’m auditioning for the X-factor then the next i’m getting ready for a worldwide tour!! Like what even? Sometimes i forget that people will actually recognize me when i go out and get the best surprise when people ask for a photo with me, like me out of all people?? It's actually been the biggest change i've experienced in my whole life!

QUESTION:

How do you feel about your upcoming album?

ANSWER:

I’m actually so excited to hear about everyone's reaction to it! The team and i have all been working very hard these past few weeks, and yes i know it is all coming as a surprise but i cannot wait! The album is full of different kinds of songs so there should be a little something for everyone. Personally my favorite thing about the album is the name itself, ‘Attack of the cucumbers’ it is quite…… original….

QUESTION:

What else do you do besides singing?

ANSWER:

I usually go out and spend time with my friends and boyfriend Waddah ;) And i had a day job at a cafe but ever since passing the audition i've sadly had to leave the job, which is a shame, but for the best! I’ve always enjoyed going to the theater and seeing what shows are on at the time, i have been going ever since i can remember! When i was little my gran would take me every sunday before ballette and i can honestly say it was the highlight of my weekends as a kid, i still go whenever i get the chance now!! My favorite show has always been ‘Hairspray’ or ‘The Blood Brothers’ they are both so amazing, they are a must see whenever they are on!